Case Study


Established in 1798, Boodles is an exciting British fine jeweller with a truly individual personality and a committed focus to achieving excellence in all facets of design, craftsmanship and service. The company takes pride in its heritage – it has been steered by six generations of the same family for over 200 years.

From its flagship Bond Street store, to branches throughout London, the North West of England and Dublin, Boodles’ jewellery designs are made by skilled craftsmen in the heart of London, with each piece finished to perfection.

Managed Network

Boodles needed a managed network service provider that would look after every aspect of the company’s IT systems, as well as offer a full support service. Vodat started working with Boodles in 2013, providing a Multiprotocol Label Switching (MPLS) connection in every store and ensuring they were all connected to the same private network. The system is a robust and reliable way for Boodles to run its digital services.

The company required a support team that would be available 24/7, ensuring that its customers’ experience was never interrupted at any point of their journey. Vodat has an exemplary customer support team, including a dedicated Account Manager who is always available to assist.

William Wood, IT Manager, Boodles said: “Vodat really understands retail. We needed a managed network service provider who could manage all our requirements, as well as offer instant and ongoing support. Their Account Manager goes above and beyond for us and is always available on the phone or email if we need a direct response to a particular issue.”

He added: “Security was a key issue for us in selecting a managed network services provider. We wanted the provider to manage all the connections for maximum security and control and we were comfortable that Vodat offered the best systems to help us achieve that.”


Vodat’s MPLS network between stores means that all Boodles’ stock items can be viewed instantly via tablet devices, ensuring that the customer has access to the entire bespoke jewellery catalogue, regardless of the location of the item. Sales advisors have access to the full details of each jewellery item via their handheld devices, and never have to leave customers unattended to check stock details or product information.

Vodat has continued to upgrade Boodles’ network, which has led to improved customer service in-store and greater staff efficiency.

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